As February fast approaches, it’s time to start planning for one of the biggest sporting events of the year: Super Bowl 2020. The NFL championship game is always a big deal, but this year is extra special — while it’s the 54th Super Bowl, Super Bowl LIV will be the 50th in the modern era, since the American Football League and the National Football League merged together in 1970. 2020 is also the 100th anniversary of the formation of the American Professional Football Conference, a predecessor of the NFL.
There’s another reason why this year’s Super Bowl will be extra special — the game will be held at our very own Hard Rock Stadium, just outside Miami. This will be the fifth Super Bowl at the stadium, which opened in 1987 and went through several name changes over the years. If you’re hoping to attend, or just want to learn more, read on to find out everything you need to know about Super Bowl LIV.
When and Where
The Super Bowl is currently played on the first Sunday in February, and Super Bowl LIV is scheduled for Sunday, February 2, 2020. It will be played at Hard Rock Stadium, which is located in Miami Gardens, about 17 miles north of downtown Miami. With no traffic, it’s an easy 20 minute drive along I-95 to reach the stadium. Of course, the roads will be busier than usual on game day!
Halftime Show
While the game itself is undoubtedly the main event, many viewers get just as excited about the Super Bowl halftime show. This time around, the Pepsi Super Bowl Halftime Show will feature international superstars Jennifer Lopez and Shakira. It’s not their first time performing at major sporting events — Lopez sang at the DIRECTNOW Super Saturday Night concert on the eve of Super Bowl LII, in 2018, while Shakira performed the official song of the 2010 FIFA World Cup in South Africa.
Getting Tickets
Ticket Allocation
Of course, Super Bowl tickets are notoriously difficult to get hold of. However, it helps to understand how the tickets are distributed. The easiest way to score tickets is by being a season-ticket holder of an NFL team — about 75% of the seats in the stadium are given to teams in the league. The teams competing in the Super Bowl itself each get 17.5% of the tickets to give to players and players’ families, and to sell to season-ticket holders. As the host team, the Miami Dolphins will get 5% of the tickets, while 34.8% are distributed among the other 29 teams in the league (1.2% each).
Giveaways
The remaining 25.2% of tickets are sold to partners and sponsors. Many of these companies give a select number of tickets away through sweepstakes and promotions, so it’s always worth keeping an eye out and applying to whichever giveaways you can find — you never know when you’ll get lucky!
Resellers
If you simply have to go to the game — and money isn’t an issue — you can always buy tickets online through the resale market. Online ticket resellers such as StubHub and SeatGeek let people who received tickets (as season-ticket holders, through promotions, etc.) sell their tickets to others. However, prices are based purely on supply and demand, and they can get pretty high. For last year’s Super Bowl, in Atlanta, the average resale ticket price was more than $7,000. As it becomes clearer which teams might make it to the Super Bowl, eager fans start snapping up tickets, so the earlier you buy, the less you’ll spend.
Plan Your Trip
Whether or not you manage to get tickets to the game itself, you can soak up all the atmosphere — and the sunshine — from one of our Florida Hard Rock Hotels. Check out our Orlando, Tampa, Hollywood, and Daytona locations and start planning your trip today.
