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We, at Hard Rock Hotel & Cafe, believe in the mottos "Love All - Serve All", "Take Time To Be Kind", "Save The Planet", and "All Is One". The property has continued engaging with a local society and collaborating with an association to drive the message of all mottos.
Hard Rock Hotel & Cafe Pattaya put the fun into fundraising by organizing the annual charity fundraiser and hosting a special concert. The funds raised from concert ticket sales, donations, auctions, and raffle tickets were over a THB 1,000,000 and all proceeds were donated to the H.R.H. Princess Maha Chakri Srinthorn Charity Fund and Hard Rock Hotel Pattaya Philanthropic Projects: Rock the School, Rock the Lunch, and Rock the Farm.
The PINKTOBER campaign, which takes place in October each year, is organized to raise funds for Thanyarak Foundation breast cancer patients under the Royal Patronage of Her Royal Highness Princess Maha Chakri Sirindhorn.
Part of the donation revenues is from ticket sales, food & beverages, and partly from the hotel activities.
Hard Rock Hotel & Cafe Pattaya organized a special luncheon for Pattaya City Environmental Department crews, garbage collectors, and public area cleaners in Pattaya City. We wanted to give back to the people who work so hard to keep Pattaya City clean and beautiful. The event was organized at Hard Rock Cafe Pattaya and led by Mr. Jorge Carlos Smith, General Manager. During the luncheon, the Pattaya City Environmental Department members were treated to signature Hard Rock cuisine, including the Hard Rock Original Legendary® Burger, Hickory-Smoked Ribs, and more.
Hard Rock Hotel & Cafe Pattaya has continued its support for the global Earth Hour movement, which takes place yearly on the last Saturday of March across all Hard Rock Properties around the world. It is in keeping with one of our mottoes, "SAVE THE PLANET".
The Earth Hour Run 2023 event will take place on Saturday, March 25, 2023. Proceeds from the event after deducting expenses, will be used to purchase animal feed to donate to agencies that take care and breed wild animals. This project is supported by Pattaya City Hall and various runners' associations to focus on exercise and good health.
Initiated by Hard Rock Pattaya in 2011, Rock the Lunch takes place on a monthly basis. We have visited over 70 schools with limited budgets for children meals to prepare and serve them lunch. Our own band members put on a show, and the children have a great meal, have fun, and leave energized.
Hard Rock Pattaya has partnered with the Trirat Foundation. The Trirat Foundation uses the healing power of music to improve mood, concentration, and cognitive performance. Hard Rock Pattaya provides financial support to the Trirat Foundation, and we held a "One-to-Five Piano Class" to teach the students in Chonburi, Hard Rock team members, and their families. It influenced the balancing of the left and right brains and enabled a perfect balance between art and science. This activity is under the Hard Rock Heals Foundation, which is our global charity focused on funding music programs worldwide. We exist to improve lives through the power of music.
A program to support school students in grades 7 through 12 (ages 13 to 18) from low-income backgrounds by granting funds for their education through a committee formed by hotel executives and school officials The scholarship is designed to help the student and their respective families buy uniforms, books, supplies, and for the student to participate in extracurricular educational activities. Currently, there are 26 students under this program; each student receives a fund of Baht 25,000 – 28,000 per annum until they graduate from grade 12 with a vocational diploma.
One Tambon, One Product (OTOP) is a local entrepreneurship stimulus program that aims to support locally made and marketed products at the Hard Rock Hotel Pattaya, under our motto "Save the Planet".
OTOP includes a large array of local products, including traditional handicrafts, fashion accessories, and household items.